Thought Leadership

Better fluids require bigger thinking

As an industry we are at a critical juncture. The world is changing. We know that the transportation industry is in a ‘once in 100 years’ transition to newer and better things. As the world evolves towards new concepts in mobility and all the wonderful things this will embrace, our future success depends on managing this transition well. 

Industry leaders know the processes of today are not enough to take us where we are capable of going tomorrow. The International Fluids Consortium (IFC) was created by OEMs and is supported by industry leaders who understand the need and value of collaboration for the advancement of technology and the benefit of society. In this way, IFC provides a sustainable platform for maintaining momentum towards the future, because we all understand the impact that fluids can have on the vehicles of the future. And we all play a critical role in that success.

Abstract: Mike Kunselman, business development manager of Michigan, U.S.A.-based Center for Quality Assurance (CQA) and administrator of the IFC certification program, discusses how the IFC is transforming how global vehicle fluid specifications are being defined today to meet society’s carbon neutrality goals by 2035 and 2050 and more.

Listen to hear more

Mike Kunselman, Business Development Manager, Center for Quality Assurance (CQA), Administrator for IFC, shares insights and trends on the impact of new specifications and EV fluids on lubricant additive formulations.

Watch to hear more (19.42 minute mark)

Learn how IFC certification enhances products with an OEM seal of approval.

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